Sally Firby

When you’ve spent the best part of a year surviving Force 10 gales on the high seas, you’re almost guaranteed to step back on to dry land with a fresh perspective on life. Returning from the 2009/10 round-the-world Clipper race, yachtswoman and professional web UX designer Sally turned to teaching to share her 15 years of industry experience. Web design projects for global companies such as Disney, the BBC and Sky firmly under her belt, for Sally, the time was right to pass that professional knowledge on to the next generation.  No mean feat, given the dizzying speed at which future technologies whizz their way to becoming present, even past, technologies. A web design degree and lecturing at the University of Lincoln followed. And Sally took her teaching qualification (PGCE) course at Hull College while continuing her future career in teaching at Hull, Doncaster and York. Now lecturing BA (Hons) and Foundation-level New Media courses including web design, broadcast media, music production, digital media journalism and graphic design at Hull School of Art and Design, keeping abreast of future technologies plays a huge part in her research interests. “My skills are cross-platform,” says Sally. “Every course has to have some sort of web presence.” Most of Sally’s professional experience was gleaned at an international firm named ioko, now Kit Digital. Here, she designed interfaces for some of the world’s first smartphones – perhaps surprisingly, on a project for Disney. “My passion comes from my professional background,” says Sally, who ran the graduate recruitment programme at her former company. “I know what to look for and what companies are looking for. But I can’t sit on my laurels because technology is changing so quickly, I’m constantly researching to keep up with future technologies. “This industry doesn’t stand still. It is exciting. The prototypes I was working on in industry are coming to fruition now, for example, the touchscreen TV. Now, Samsung has brought out a version of this.” Sally’s passion, for her work and for making sure her students are equipped with all the skills and networking abilities they need to secure relevant work in the “real world” is evident. She plans to begin her MA studies in September 2014 on the subject of future technologies and their impact. She is also planning a sailing trip around the Norwegian fjords. View Sally’s Linked In profile HERE: You can also find her on online design community networks, such as Dribbble and Coroflot.


One response to “Sally Firby

  1. Pingback: Staff Profiles – Hull School of Art and Design | arts faculty research

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